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Jerome Enterprises
Baltimore, MD
1977 - 1986

 

Aliases

 

Jerome Enterprises

 

Locations                                                                                         

 

Baltimore, MD

Ft. Lauderdale, FL

History

 

Okay, what started with just the small Little Thinker 6-color black crayon box has bloomed into a full on research effort.  Thanks to Jim Ettwein, I now have a good story on Jerome Enterprises and the Little Thinker concept.  Jim did the first research on this company years ago and he re-ignited the Little Thinker concept and brought it up to the digital age.  He now owns the rights to market and sell the Little Thinker stories and has even created a new story after all these years.  If you are interested in these stories, you can find them from his website at:  https://littlethinkeradventures.com/

 

So, using Jim’s information (he did all the work, not me), here’s the background:

 

Jerome Enterprises was a small somewhat mismanaged business that was created by Harvey Jerome back in 1977.  Harvey was apparently a lover of big band music and crooners from the 1940s.  He had an entrepreneurial spirits and came up with the idea for “Little Thinker”.  They produced cassette tapes bundled with crayons and drawing paper which allowed children to listen and then use their own imagination to draw what they had heard.  The tapes were popular for several years and Jerome Enterprises had trademarks in a number of areas for their Little Thinker concept.  As part of this, they did crayons and we have those both in sets and boxes.  There were 18 different imagination kits made between 1979 and 1985 and they seem to have been done as two different sets because there is a different design for the ones from 1985 compared to the ones from 1979-1982.  I don’t know how many have survived but I will try and document as many as I can find. 

 

The first of the tapes were written by Peter Lamb.  He was the guy who invented the Little Thinker Tape. He wrote songs and played the guitar and did some of the poetry.  He didn’t stay with the company very long.  Afterwards, they used in house writers:  Stephen Gordon (tapes 2-7), Karen Kravitz, Vicky Stinson. 

 

The company moved from Baltimore, MD to Ft. Lauderdale, FL after completing tapes 1-10 of the 18 tape series.  The rest were done in Ft. Lauderdale.  The company folded sometime in the 1980s; probably around 1985.  Mr. Jerome passed away from a heart attack in 1986 while playing tennis at his retirement center in Ft. Lauderdale. 

 

Known Crayon Boxes

                                                                                                                                                                                          

New

Product Name

ID

Box

Colors

Crayons

Box Color

Design

Variation

Years

Rarity

Value

Picture

 

Little Thinker

JER0001

TFT

6

6

Black

Boy

Boy on crate thinking

1979-82

6

$7

Yes

 

Little Thinker Imagination Kit

JER0002

HPP

8

8

Yellow

Little Thinker

The World of Music

1979-82

6

$15

Yes

 

Little Thinker Imagination Kit

JER0003

HPP

8

8

Yellow

Little Thinker

The Circus

1979-82

6

$15

Yes

 

Little Thinker Imagination Kit

JER0007

HPP

8

8

Yellow

Little Thinker

The Old West

1979-82

6

$15

Yes

 

Little Thinker Imagination Kit

JER0004

HPP

8

8

Black

Little Thinker

Dinosaurs

1983-85

6

$15

Yes

 

Little Thinker Imagination Kit

JER0005

HPP

8

8

Black

Little Thinker

Safety

1983-85

6

$15

Yes

 

Little Thinker Imagination Kit

JER0006

HPP

8

8

Black

Little Thinker

Supersites in America

1983-85

6

$15

Yes

 

Little Thinker Imagination Kit

JER0008

HPP

8

8

Black

Little Thinker

The Old West

1983-85

6

$15

Yes

 

Little Thinker Imagination Kit

JER0009

HPP

8

8

Black

Little Thinker

The Sea

1983-85

6

$15

Yes

 

Little Thinker Imagination Kit

JER0010

HPP

8

8

Black

Little Thinker

The World of Music

1983-85

6

$15

Yes

 

Photos

 

 

 

JER0001

JER0002

JER0003

JER0004

 

 

 

JER0005

JER0006

JER0007

JER0008

 

 

 

JER0009

JER0010